http://www.fourhourworkweek.com/blog/2007/07/19/media-feast-and-getting-on-tv-producers-seek-4hww-success-stories-plus-winner-of-the-endless-summer/ 3. Create and pitch a trend + segment instead of you and your product I once thought that pitching the person and story were the keys to the TV kingdom, but I’ve since learned that’s Minor League. Why? A single person, unless already a celebrity, d…
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